Overview of LWL- All Of Us

 

This information is taken from 250 UK readers of LWL

• The Target Audience for LWL seems to be the older audience (25-35) as 51% of people around this age read the magazine.
• 63% of readers are male, whereas only 37% are female
• Shockingly only 3% of under 18's read this magazine.
• This suggests that the older audiences enjoy learning more about films and are really interested in the film industry. It suggests that in their spare time they like to read and watch films, compared to an under 18 who would like to go out or play video games.

• This shows that 6% of males go to the cinema 11+ times per month, as 63% of males read LWL they could also be part of the 6% that visit the cinema the most.
• 22% of the LWL reader's survey go to the cinema 5-10 times per month, which suggests that a large bulk of the percentage of viewers go to the cinema often- from the information known about the main audience, majority of the 22% will be people aged between 25-35.
• The readers of the magazine, 93% of the readers keep the magazine and read it from front to back, this suggests that the audience of the magazine are real film fanatics
• 53% of the audience only read LWL and no other film magazine 

What is Little White Lies? 

• Little White Lies is a film magazine, that speaks about new films that are released. They hit a variety of film genres, Hollywood Block busters and Independent UK Films
• The magazine is aimed at film fanatics, that love knowing the ins and outs of actors etc within the films being released. 
• http://www.littlewhitelies.co.uk/ -- link to their website and the online version of the magazine